Lisa Jordan, the senior director of digital marketing at Red Roof, has been named one of the top 25 extraordinary minds in sales, marketing, revenue
optimization, and distribution for 2023 by The Hospitality Sales & Marketing Association International. She will be recognized at a special reception in
New York in February.

This recognition is part of HSMAI’s 21st annual compilation, acknowledging exceptional achievement and leadership in the field, Red Roof said in a statement.

“We celebrate HSMAI’s 2023 class of Top 25 honorees in hotel sales, marketing, revenue optimization, and distribution with great admiration,” said Robert
Gilbert, president and CEO of HSMAI. “Through their creativity, dedication, and impact, these professionals not only excel in their respective fields but
have set benchmarks of excellence for the industry, inspiring us all.”